jeudi 25 septembre 2014

ICELAND... beauty

 
Below you will find reports that have been prepared in connection with the project Iceland all year. Tourism are encouraged to use the reports to the public policies for the sector.

Below you will find reports that have been prepared in connection with the project Iceland all year. Tourism are encouraged to use the reports to the public policies for the sector.

The project is in Iceland all been working under the main objectives of Tourism Tourism Strategy for the period 2011 to 2020, ie increase its profitability by increasing the number of tourists with a special emphasis on the lago.

Executing and project management
Iceland entire year's work as a cooperative Federation of Travel Industry, Promote Iceland, Icelandair, Iceland Express, Confederation, Tourist Board, Regional Development, Tourism Marketing Office for the North, Menninga- and Tourism Division of Reykjavík, the Association of Local Authorities, Federation of Labour
and Innovation Centre Iceland. Initially the project was formed project comprised the following members:

     Erna Hauksdóttir Federation of Travel Industry
     Jon Ásbergsson, Íslandsstofa
     Olof Ýrr Atladóttir, Tourist Board
     Thorstein Ingi Sigfússon, Innovation Center Iceland

Verkenastjórar project they Hermann Ottósson from Íslandsstofa and Karl Fridriksson, from the Innovation Bank.

The first phase - collecting data
The first phase of the project, data acquisition is now complete. One was the case of the acquisition of data from national sources and the acquisition of competitive criteria (e. Benchmarking). The results are available in the reports below.

Gathering data from national sources

Of obtaining data from national sources, it was decided to perform the following:

     Internet survey conducted among tour operators.
     An analysis of the statistics of tourism.
     Intelligence including the vision and specific sectors of the market offices across the country.
     Mapping class or business partnerships in tourism.
     Examine the competitiveness of travel services among other nations.

This work was carried out by the following members:

     Gudrun Thora Gunnarsdóttur, University at College.
     Karl Fridriksson, Innovation Center Iceland
     Oddny Thora Óladóttur, Tourist Board
     Sigridur Elin Þórðardóttur, Regional Development
     Sigridur Kristjánsdóttir, Innovation Center Iceland

Johnson also took Hawk and Vidar Gudjonsson involved in processing individual reports.


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